“The Whitney” condominium groundbreaking commemorative giclee fine art print by Bruce Helander

Helander Studio: 410 Evernia Street, Suite 119 – corner of Quadrille & Fern St, our door opens into the park!
The Whitney – Northwest Lobby, corner of Quadrille & Evernia

Tonight I attended an opening reception for a group art exhibition organized by Bruce Helander of Bruce Helander Gallery, formerly located in Palm Beach, Florida for a special event to kick off the birth of “The Heart of The Art District” in West Palm Beach, Florida and to take a studio tour. The event was held in a condominium complex called The Whitney. It was named after the museum in NYC by it’s developers because,”…The Whitney represents quality and the best of the art world.”

Bruce hails from NYC and is a celebrated illustrator for The New Yorker Magazine. He recently moved his studio into the condominium complex that is located a stone’s throw from City Place, the center of West Palm Beach shopping and nightlife and a short walk from new docks and continued development on the intercoastal waterway.

Helander has created posters for The Nat King Cole Foundation, The Washington Opera, and other prestigious organizations and institutions. An affordable giclee print of The Whitney as an art hub by Helander was made available for purchase.

I took a tour of Helander’s spacious yet warm and unpretentious loft studio and exhibition space to meet him and to see his art. As he greeted guests his studio assistant helped fill in the blanks. He showed me a current piece made for an upcoming issue of The New Yorker Magazine that shows it’s signature monocled gentleman who represents the literati of New York clothed in paper maps who look to the future, New Jersey.

Bruce Helander in his studio in The Whitney-WPB

The group exhibition was held in the lobby of The Whitney. It was a catered affair complete with D.J. who played house music at low volume throughout the night. The depressed economy, security and nature were themes that ran through the eclectic mix of artwork. Bernie Madoff, sci fi abstraction and a delicate and sensitively rendered quiet painting of Datura plants could be seen in the mix.

“Bars and Stripes Forever”, limited edition giclee by Bruce Helander

I met local artists, Susan Van Cleve, landscape painter and Sam Perry, a figure painter, bumped into a dealer from Palm Beach, Biba who scolded a thoughtless visitor who had placed her wine glass on a Bernie Madoff cake sculpture and met the manager of Design Within Reach. I had the pleasure of photographing a beautiful young model Kelly Murray from Tampa and met Elizabeth Perez, a multi media make-up artist as well.

Helander will work with Altima International who will move into The Whitney. Together they will create a series of events for the area.